More of the '99 banners

These are the banners that were out on the web when the 1999 SAAB 9-3 was being promoted. I think SAAB did a pretty good job of choosing their advertising target back then, so I'm really not too sure what General Motors has been thinking lately.

I think the moose ad, which was probably specifically targted at a Swedish audience, played out pretty well in Canada (and perhaps in New England and Vermont too).

This SAAB ad touting turbochargers and baby seats is what really got me (I must confess).

But this next one may have missed an American trend (Darwin?) and you can see where GM would pull it. Perhaps it has appeal for the Jesus fish crowd, but who knows for sure...

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